The Next Muse Blog

A Youtube Guide for Musicians

If you haven't had a chance to check out the Youtube Guide for Musicians that was published by CDbaby, I highly suggest having a read of it. Although much of the content is quite basic, it gives a...

January 03, 2013 comments music marketing, promotion, press kit, youtube, top 10, user guide, glossary

How to Get a Church Gig in New York (and elsewhere)

Greetings! I’m back with the second installment in How to prepare yourself for a magnificently successful audition season ! If you add up all the fees and expenses that it takes to get to just one...

September 07, 2012 comments church jobs, sacred music, choral freelancer, choral music, new york city, NYC, choral gigs, church gig, choral auditions, websites for singers, jobs, freelance

10 Amazing Pianists for NYC AUDITIONS

[EDITOR'S NOTE: This article is not intended to be a read as a comprehensive top-ten list, but rather as a starting point for discussion and contribution. (It would be impossible to name all of...

August 30, 2012 comments new york city, pianists, opera accompanists, collaborative keyboard artists

Pinterest and the Performer

What is Pinterest? I'll Tell You. It is a virtual pinboard that allows its users to discover, organize and share all things beautiful and interesting. For those performers that...

August 08, 2012 comments pinterest, opera singer, artist, performer, marketing, personal brand, websites, marketing opportunity, opera, social media, inspiration, creativity

10 FREE things you should be doing to build your Personal Brand as a performer

Building a Personal Brand as a performer is hard work (trust me, I know)... at least now it doesn’t have to be so expensive. Here is a list of ToDos that every performer (and performance company for...

June 17, 2012 comments marketing tips

A BRAND new you... and us

The most seductive thing about art is the personality of the artist himself. -Paul Cezanne As a classically trained opera singer, I initially stumbled into marketing work in a temp...

May 15, 2012 comments personal branding, opera, singers, artists, actors, marketing, tips

A performer's guide to marketing, content strategy, brand development, social media, websites and other forward thinking pursuits in the name of RELEVANCE.